Are you about to send your first MailChimp newsletter and not too sure where to start? Many small business owners over-estimate the nuisance factor of emails and under-estimate their potential to grow business. This is particularly felt at the time of sending the very first email. You may feel a bit strange about sending an email to people who aren’t expecting it and haven’t received one from you before. So where do you start?
Australian Privacy Principles Starting email marketing can be a daunting task for many sole traders and small business owners. Many owners underrate the effectiveness of email and overthink its nuisance factor. But by keeping within the Australian Privacy Principles you will achieve good communication with your customers and you are likely to grow your business. Being a MailChimp Expert I am committed to email marketing that does not encourage or result in spam. Best practice is a simple matter of understanding and adhering to these four guidelines:
Facebook Business Page Templates Once you’ve set up your Facebook Business Page you can choose between eight templates. The templates give you a default set up for the: buttons (top row) tabs (left hand side) Read More
Ever thought you might want to learn html? Have you tried to go in and edit a website? How did it go? If you’ve tried to edit a website and the font ended up all big, or in italics, or the links didn’t work, understanding what html is and how it works may assist. Learning some basic html may also assist web editors with a bit of experience to start understanding how to more effectively manage their site and trouble shoot issues when things go wrong.
Online Directories Online directories are listings that allow customers to look for, and find, the business, product or service most suitable for them. Many small businesses, partnerships and sole traders benefit from listing in directories. Examples of online directories are Airbnb, Hi Pages and Real Estate.com.au. Most businesses who use them have a love/hate relationship with them.