Australian Privacy Principles

Australian Privacy Principles

Australian Privacy Principles Starting email marketing can be a daunting task for many sole traders and small business owners.  Many owners underrate the effectiveness of email and overthink its nuisance factor.  But by keeping within the Australian Privacy Principles you will achieve good communication with your customers and you are likely to grow your business. Being a MailChimp Expert I am committed to email marketing that does not encourage or result in spam. Best practice is a simple matter of understanding and adhering to these four guidelines:

Learn html

Learn html

Ever thought you might want to learn html? Have you tried to go in and edit a website?  How did it go? If you’ve tried to edit a website and the font ended up all big, or in italics, or the links didn’t work, understanding what html is and how it works may assist. Learning some basic html may also assist web editors with a bit of experience to start understanding how to more effectively manage their site and trouble shoot issues when things go wrong.

Online Directories

Online Directories

Online Directories Online directories are listings that allow customers to look for, and find, the business, product or service most suitable for them. Many small businesses, partnerships and sole traders benefit from listing in directories.  Examples of online directories are Airbnb, Hi Pages and Real Estate.com.au. Most businesses who use them have a love/hate relationship with them.