Marketing a small business

Marketing a small business to reach savvy online customers is both a challenge and opportunity. DIY Digital provides advice on, and undertakes the promotion and marketing for local shops, professionals and businesses working in niche products or services. You can have marketing expertise at your fingertips without hiring a staff member or having to pay the high fees of an advertising agency.

This is a great solution for businesses who

  • only need 2-3 hours a week dedicated to marketing activities
  • are daunted by the online environment
  • want to try something new
  • need a website site updated on a regular basis
marketing a small business

You don't have to be a big retail chain to take advantage of the many cost effective online tools that can find new leads for your business.  Whether it's B2B marketing, newsletters, online event registrations, running a webinar or an online competition - you can hire DIY Digital on a retainer or project basis to grow your business. Contact us today to get started.

Newsletters

Building or re-invigorating an email marketing campaign will let your customers know about your product releases, services you offer and special discounts.  It's a great way to keep your business top of mind.

Having a regular newsletter can grow your business and at DIY Digital we know exactly how to do this. It is one of the most affordable, yet most effective tools to keep valued customers and get new ones.

We'll wrangle your lists into shape and create a mobile friendly, welcoming email to get you started. Once it's developed you'll be able to do-it-yourself.

Google

Are people finding your website?  Can it be found if people search for your business on Google?

DIY can help you with your Google presence through Keyword research and Search Engine Optimisation (SEO) training.  SEO begins with robust keyword research.  Talk to us about our starter's package for small business owners.  We'll work with you and use sophisticed tools to discover your best keywords.  We'll provide you with a customised report, interpretation on what they are and how to use them on your website.

Monthly Marketing Retainer

As a small business owner you likely love the freedom of being your own boss.  You may also find you forget or procrastinate over some of the important tasks, including marketing.  Through our monthly marketing retainer, DIY Digital reminds, cajoles and prompts business owners with their marketing activies.  Not only will we identify and communicate strategically valuable online marketing strategies for your business, we'll give you considered and articulated responses to emails and phone help and advice.  Whether it's because it daunts you or you just get busy or you just plain forget - allowing your marketing to languish rarely leads to good outcomes for your business.

Marketing Expertise at your Fingertips

Take the next step to your savvy online presence and contact us to discover how we can help you.