Different countries, and in the case of the European Union, different continents, have different privacy regulations. Being a small business in Australia mostly means you need to be aware of and adhere to the Australian Privacy Principles which we’re written previously about here. However websites, and other online marketing activity, by the virtue of it being the world wide web, have a global reach and therefore come under the jurisdiction of the country your website visitor or email reader or Facebook fan resides in.
Search Engine Optimisation (SEO) Is your SEO knowledge superb or second-rate? Our ten question SEO Quiz will take you through ten quick questions to gauge your know-how.
MailChimp Lists Updating and keeping your MailChimp lists in good order is required if your email marketing is to be successful. A list is not a set and forget proposition – it needs ongoing maintenance – and setting it up correctly in the first place will lessen the workload later on.
Top 5 Spring tips for online marketing in Adelaide If you’re a small businesses considering your online marketing in Adelaide and South Australia you may need a bit of an excuse to get started or re-energised.
Google Keyword – what do people search on that match what you sell? Whatever that search term is, is the google keyword you want to optimise your website for. Your first Google Keyword The first google keyword you want to rank for is your Business Name.